Monday 26 December 2016

How can small businesses overcome the daily challenges



There are many different answers to this question, but what first comes in mind is the very basic of each business. Your CRM.
When we think of CRM, the first thing we think of is the time consuming work, servers, training of employees and the amount of money that has to be spent to install it! Is it really worth it?
Well, coming to think of it, how much time do you spend on gathering your company info? Whither it be your prospects, clients, financial reports, etc.?
When you’re called in for meetings, the preparation for the meeting takes up more time than the presentation itself because of all the different reports you have to gather and present, not to mention the different devices you have to take with you…Oh, and are they all updated?
The second concern that comes in mind is the size of the company. Many businesses think that since they’re small or very new, so there’s no need for a CRM. All can be done by hand and spreadsheets are the answer to all problems and charts.
Sorry to break it to you but business is business, no matter your size and number of employees. You still have the same headaches when it comes to finance, leads and reports. The only difference is bigger enterprises have employees for each department while smaller companies have one person who does it all.
Even if you start off with a small system, eventually you need to upgrade it and might end up changing the whole system…
In business, you always have to keep your head above water and think smart, towards the future, not just see what you have in front of you. So start smart from the beginning and go big in time.
Business owners tackle operational challenges, including sales decline, high client attrition, and misalignment between corporate revenue targets and salespeople’s commission policies, especially small businesses. As a small business owner, the last thing you want is to lose income by targeting the wrong customer segment, an indication for slender margins down the road.
Hence, the right CRM solution will improve your company’s customer service practices, helping employees respond to clients’ queries quickly and effectively.
Think big, there’s so much you have to handle that it’s not worth wasting your time on paperwork.

What are your challenges?


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